Social Media Marketing

ABOUT ME

Photo credit: Jenn Heflin Photography

I am a dedicated social media strategist committed to helping you cultivate, nurture, and grow your social media presence. Over the course of my career, I’ve helped many individuals and organizations reach their target audiences and uncover untapped opportunities through social media. I understand what it takes to define goals, measure the costs of activities, and track results. I’m also an expert when it comes to training teams to use social media safely and effectively.

Actual experience has taught me that my professional value boils down to these key tenets:

  • I ask the right questions

  • I step in wherever I’m needed

  • I bring people together

  • I inspire action and confidence

Launching a social media strategy can feel overwhelming, but once you hit a critical mass, it can be a fast and fun part of your organization’s success. Planning campaigns and selecting the right channels for your brand doesn’t have to be stressful experience—or an expensive one. And, if you are a solopreneur looking to build your own personal brand on social media, I can guide you through the awkwardness of posting about yourself. Let’s work together to design and implement a strategy that speaks your language and tells your story.

I love meeting new people and I am passionate about supporting fellow #WomenInFinance. Reach out if you want to talk technology, social media, or where you've found the best buffalo wings. 

 

FEATURES

 
 
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How to use Facebook to deepen client relationships

I consider the benefits of connecting with your clients on Facebook...or maybe just creating a business profile instead…

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How to archive your social media presence for compliance

Compliance rules require your social media activity to be archived for future reference. Thankfully, technology can help…

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How to get creative with marketing videos

I share tips on unleashing your inner Spielberg to improve your online engagement…

 
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How to build up your brand
on the 'gram

I chat with Oakmont Advisory Group’s marketing director Emily Brick about how Instagram can help you improve your business and shares a step-by-step guide to joining the most visual of online platforms…

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How to make your Instagram debut

I explain how to nail the basics when it comes to posting on Instagram…

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How to build a Twitter
audience of RIAs

I take you through the art of advanced tweeting, from Twitter threads to GIFs and polls…

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